OutfitMaker.ai
LiveYour closet, finally smart
Meridian Build is a solo operation run by Marco. I design, build, and ship software products from first commit to paying customers. Currently focused on AI, SaaS, and tools that solve real problems for real people.
The day after I finally got my conversion rate to be trustworthy, it lied to me again — not a bug this time, but a wave of throwaway-email signups inflating the top of the funnel. The fix was a blocklist, a memoized Set, and one word in a validator: on: :create.
Pageviews tracked fine, but every funnel milestone in OutfitMaker — Signup, Activation, First Item Uploaded — sat at a flat zero. Three compounding bugs, then a fourth, all hiding behind a dashboard that looked merely quiet instead of broken.
Wrapping OutfitMaker's six external API calls in circuit breakers was the easy part. Making breaker_machines actually trip — and actually survive a worker restart — took two monkey patches and a lot of reading the gem's internals.
I write about what I learn while building these products. Technical deep-dives, honest numbers, and lessons from shipping solo.